Sports in EPG that viewers want to watch
Stylized posters for every match: team logos, tournament emblems, athlete portraits. Instead of bare text — a visual event card.
The Problem
Sports broadcasts in EPG are text and stock images. Football, hockey, UFC — everything looks the same. Subscriber scrolls past because nothing catches the eye.
Three levels of visualization
Compare how the same event looks with different visualization levels
Football — Lokomotiv vs Dynamo
Generic stock image by sport type
Team and tournament logos
Match participant photos
UFC — Makhachev vs Oliveira
Generic stock image by sport type
Stylized poster with photos
Fight participant photos
How it works
Choose visualization level: stock photo, team logos or posters with participants
Each tournament has its own visual style: RPL, UFC, Champions League, KHL
Posters update automatically with the schedule
Ready images delivered via API alongside metadata
Benefits
Visual EPG
Sports in EPG look like promo material. Subscriber sees teams and tournament at first glance
10x cheaper than in-house
Ready posters for thousands of events without designers, layout artists and content managers
Tournament style
Each tournament has its own visual style. RPL, UFC, KHL recognized instantly
Engagement
Subscriber switches to sports because the poster catches attention. More sports content views
More for operators
Schedules for 4308 channels. Completeness, accuracy, real-time updates.
Genres, cast, studios, ratings, posters, stills.
All platforms speak one language. Recommendations work, reruns don't duplicate, TV and VOD are linked.
Every program start within ±3 sec accuracy. Catch-up opens right from the first frame.
Restricted content markers. Shared risk and responsibility.
Channel broadcast geography. Which channel is available in which region.
Logos, descriptions, contacts, website, social media, broadcast language.
Sport type, championship, teams, persons + posters.
OpenAPI 3.0, JSON, clear endpoints.
Full schedule by actual broadcast, not planned.
100% episodes filled. Better viewer experience, catch-up without duplicates, accurate recommendations.
Ad breaks and promos marked. For skip features.
Personal content recommendations based on viewer preferences.
Mapping linear TV and VOD catalog. Unified content space for recommendations.
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