Manage ads in catch-up
Know where ads are — can skip, replace or monetize.
Service scope and specifications
- Name
- Ad Markers
- Purpose
- Marking ad breaks on air for catch-up and analytics.
- Scope
- Ad markers in the schedule; support for ad skipping in catch-up (per client model).
- Target audience
- Streaming services and online cinemas.
- Technical specs
- REST API, JSON, XMLTV.
- Pricing
- From 20,000 RUB/mo (depends on volume — specified in the contract).
- Delivery
- SaaS / API access under a services agreement.
The Problem
Catch-up shows original ads. Want to replace with own or let user skip.
How it works
Markers for all ad blocks
±3 second accuracy
Type separation: ads, promos, trailers
API for automation
Benefits
Monetization
Replace ads with own
UX
Ad skip for premium
Accuracy
±3 seconds
Automation
API for programmatic
More for streaming
Schedules for 4K channels. Completeness, accuracy, real-time updates.
Genres, cast, studios, ratings, posters, stills.
All platforms speak one language. Recommendations work, reruns don't duplicate, TV and VOD are linked.
Content compliance with legislation. 6 risk categories, registry monitoring, age rating. Shared responsibility.
Every program start within ±3 sec accuracy. Catch-up opens right from the first frame.
Metadata + images already collected. Rights holders upload — you receive.
Stylized posters for sports broadcasts: team logos, tournament emblems, athlete portraits.
OpenAPI 3.0, JSON, clear endpoints.
Logos, descriptions, contacts, website, social media, broadcast language.
Channel broadcast geography. Which channel is available in which region.
Sport type, championship, teams, persons + posters.
100% episodes filled. Better viewer experience, catch-up without duplicates, accurate recommendations.
Personal content recommendations based on viewer preferences.
Mapping linear TV and VOD catalog. Unified content space for recommendations.
Rights holders upload data themselves. Single format, no manual work.
Frequently asked questions
What is Ad Markers and what is it for?
Marking ad breaks on air for catch-up and analytics.
What does Ad Markers include?
Ad markers in the schedule; support for ad skipping in catch-up (per client model).
In what formats is the data delivered?
REST API, JSON, XMLTV.
How to connect Ad Markers?
SaaS / API access under a services agreement.
How much does Ad Markers cost?
From 20,000 RUB/mo (depends on volume — specified in the contract).
Ready to connect Ad Markers?
Tell us about your needs — we'll find the optimal solution.