About the brand and objectives: The VEON company strives to be a leader in technological development, opening up the possibilities of the digital world to each client. This spirit of primacy is the main driving force behind the transformation of the company. The Beeline brand, under which it provides services to PJSC VimpelCom, is one of the most recognizable in Russia and the CIS countries. This is a truly vivid and memorable brand, which is associated with openness to the new and movement forward.

Project: In order to solve the set goals and increase the attractiveness of the brand for users, the following solutions for the Beeline television service were implemented:

- advanced metadata for electronic program guide “Advanced” tariff,

- exact marks of the beginning of the ether for the correct operation of the function of deferred viewing catch up,

- mapping of content of linear TV and VOD library and filling library VOD metadata,

- unique identifiers of content and series,

- identification of persons and their role,

- illustrations on the content of an individual format,

- development of the unloading format and rules for updating materials on TK,

- regional TV channels with local inserts.

About the brand and objectives: Dom.ru is the leading independent operator of telecommunication services in Russia: 12% share of the pay-TV market, 11% share of the broadband Internet access market, 566 settlements. “We make information accessible, communication is enjoyable, and exploring the world is easy.” Telecom operator “Dom.ru” launches multiplatform TV “Dom.ru MOVIX”. “Creating “Dom.ru Movix” we analyzed the best world practices, implemented the most successful experience and attracted more than ten partners. The product that has turned out is a multimedia platform that combines the capabilities of an online cinema and cable TV,” — said Andrei Chazov, director of products and marketing for b2c “Dom.Ru”.

Project: In order to solve the set goals, the following solutions were implemented:

- advanced metadata for electronic program guide “Advanced” tariff,

- filling the VOD library with metadata and illustrations,

- mapping of VOD library and linear TV content,

- individual size illustrations on TV and VOD content,

- topics on TV programs and VOD content,

- person photos,

- movie awards.

About the brand and objectives: Smotreshka - a unique open OTT platform. With its help, operators can get premium-class TV service, and subscribers - a convenient interactive solution that is unique in the choice of channels and functions. «We promote independence and choice, we do not bind the client either to the platform or to the console».

The main goal is to make a revolutionary TV service, which will become the flagship of the Russian market of OTT services and will form new trends in the industry.

Project: In order to achieve the goals set and increase the attractiveness of the platform for operators and TV viewers, the following solutions were implemented:

- advanced metadata for electronic program guide “Advanced” tariff,

- exact marks of the beginning of the ether for the correct operation of the function of deferred viewing catch up,

- news feed premiere shows,

- A special navigation menu for sports content (sport, championship).

About the brand and objectives: 24 hours TV is one of the largest OTT platforms on the Russian market, and undoubtedly one of the most innovative and advanced. They first introduced the division of content into categories and built a sequence of events (series) for multi-part content, launched a project with profiles for each family member.

The main goal is to become a new generation OTT platform, superior analogs, which will include the maximum set of features and capabilities.

Project: In order to achieve the goals set and increase the attractiveness of the platform for operators and TV viewers, the following solutions were implemented:

- advanced metadata for electronic program guide “Advanced” tariff,

- pass-through identification of content and single numbering of series on all TV channels,

- exact marks of the beginning of the ether for the correct operation of the function of deferred viewing catch up,

- trailers and posters.